The mythical Ladurée house is constantly coming out with surprises for its darling Parisiennes … Here is a new big and amusing one!
Imagine a 100% Ladurée POP UP dedicated to macaroons. Nothing really new it might seem …
Except the fact that this incredible ephemeral boutique is offering only one macaroon colour: beige, its initial nuance… A monochrome on the shelves for score of different flavours!
In other words a wild gourmet game. Because, obviously, you cannot choose which flavour will be in the super chic pink box...
How to do it: pick in the box amongst the series of identical macaroons, close your eyes and let your taste buds guide your childhood memories to find the right flavour: praline, lemon, green apple, chocolate, orange blossom, caramel or the incredible Guimauve Fraise Bonbon candy strawberry…
Just open the small card inside the box to discover the different flavour after the tasting … A fun game for dessert for dinner with friends. Hurray for small Proustian delights!
Exclusively at the Ladurée Pop-Up Store from the 25th of May.
Open every day from 10am to 6pm.
Par Elodie Rouge
