In Paris, the fashion capital of the world, spotting the latest gems among hundreds of boutiques is no easy feat. From the Kis concept store, a mix between a trendy coffee shop and a sought-after vintage boutique, to the arrival of the well-known Italian brand Liviana Conti, known for its effortlessly chic style, and the grand opening of the flagship store of Spanish house Alohas, here’s a tour of the must-visit new boutiques.
Kis
Kis (short for Keep It Secret) is the latest ultra-trendy concept store in the Marais. Run by a group of four fashion-loving friends, Kis is both a charming coffee shop and a vintage boutique with a distinctly American vibe spanning all eras. Whether you want to rock a college look with stunning made-in-USA bombers, Levi’s or Lee Cooper jeans, embrace the utility fashion trend with ultra-sexy military jackets, jumpsuits, and accessories, or dive into the cowboy aesthetic with a wide selection of western boots and leather jackets, Kis has you covered. The must? Enjoying hot drinks made on-site for the ultimate shopping experience.
First step: sip on a delicious espresso (€3), a matcha (€5.50), or a cappuccino (€5). Once that’s done, it’s time to shop! From a shearling coat (€120) and an iconic Air Force coat (€100) to a fringed leather jacket (€195) and devilishly cool cowboy boots (€145), plus an array of trench coats, Carhartt and Dickies jeans (€60), and classic Levi’s (€50), it’s impossible to leave empty-handed. You’ll also find designer pieces like a draped top (€60) and a Burberry tailored jacket (€110).
Kis is also a paradise for accessory lovers, with all kinds of pins (€4) to add flair to any outfit, signed scarves from Yves Saint Laurent (€180), Lanvin, and Hermès, as well as exquisite jewelry sets (€150), cuff bracelets, rings, and stylish hats.
Kis, 65 rue de Bretagne, Paris 3rd, Open Monday to Friday from 9 AM to 7 PM, Saturday from 9 AM to 8 PM, and Sunday from 10 AM to 9 PM.
Liviana Conti
For 30 years, the Italian brand Liviana Conti has been known for its inventive knitwear with geometric lines. Since then, minimalism lovers in search of effortless chic clothing have made it their go-to brand. From innovative knit sweaters and colorful silk dresses to textured and voluminous coats, the house offers timeless Italian elegance crafted from noble materials like cashmere, viscose, wool, silk, and mohair. After opening numerous stores in Italy, Liviana Conti is now set on conquering the most coveted fashion capital.
The boutique features an oversized cashmere coat (€677), a sophisticated high-neck viscose blouse (€150), and a long boucle alpaca dress (€259), as well as studded leather ballet flats (€377) and adorable sheepskin flats (€226). Also in store: a stunning pearl necklace (€75) and quilted mittens (€91), perfect for braving the cold in style.
Liviana Conti, 6 rue de Grenelle, Paris 6th, Open Monday to Saturday from 11 AM to 7 PM.
Alohas
Aloha(s) inevitably brings Hawaii to mind, and for good reason—founder Alejandro Porras launched the Spanish brand in 2015 with the goal of blending cutting-edge style and eco-consciousness. Each collection is designed and produced in Barcelona, embracing a "consume less but better" philosophy through a made-to-order system—impressive! With sculptural sandals, boots, ballet flats, bold sneakers, as well as trendy clothing and accessories, Alohas is undeniably the go-to brand for influencers and fans of Lana Del Rey’s aesthetic. The iconic brand now has its first boutique in the Marais.
Our top picks: the timeless Joëlle leather pumps (€170), as comfortable as they are stylish, the Marietta loafers in black or cream (€180) and their fringed versions reminiscent of Saint Laurent (€200). We’re also obsessed with the Rosalind brown leather ballet flats (€150), perfect for everyday wear, and the ultra-trendy Mary Janes (€200).
On the streetwear side, Alohas has serious game with the tb56 sneakers (€200), worthy rivals to Miu Miu’s designs, and the tb490 sneakers (€170), the ultimate go-to pair for the Alohas girl.
Alohas, 120 rue Vieille du Temple, Paris 3rd, Open Monday to Saturday from 11 AM to 7:30 PM and Sunday from 12 PM to 7:30 PM.
